Search engine optimization, or SEO, is a broad term encompassing several methods used to increase a website’s visibility in search engines (Google, Bing, Ask Jeeves 🤣). The goal of SEO is to attract clicks from relevant searches. This helps someone who’s interested in your services find you easily when they need you.
SEO can be a tricky business, especially if you’re doing it yourself. There are plenty of guides online that will help you get started, but it’s hard to know which steps to take first. This guide provides three tips to get your SEO up and running quickly, so you can start seeing more results from your site today!
1) Create Quality Content
If you want your website to rank highly in search results, you need high-quality content. So, create informative and valuable pieces of work that will encourage users to stay on your site for longer periods of time.
2) Connect With Other Sites
Getting other sites to link back to your site boosts your SEO. It also gives you content that’s more likely to be linked from third-party sites which can mean even more website traffic. Keep in mind that when you do receive a link from another site, it’s always a good idea to reciprocate by linking back.
3) Add Alternative Text to Your Images
Google isn’t just crawling your website to index them in search results; it’s also scanning images for keywords. This is why it’s so important to add alt tags when you upload an image—without alt tags, Google won’t know how to describe your photo.
While there are a lot more steps that go into improving your SEO, these three steps are a great place to start. Remember, if you have questions about what type of SEO is best for your business don’t hesitate to give us a call.
by Bolt Marketing